Name Sung Yoon Huh
Position professor
Tel +82-2-970-6597
Fax 02-970-6800
E-mail sunghuh@seoultech.ac.kr
Biography
● 2003. 03 ~ 2007. 02 : Seoul National University, Chemical & Biological Engineering (B.S.)
● 2007. 03 ~ 2009. 02 : Seoul National University, Chemical & Biological Engineering (M.S.)
● 2009. 03 ~ 2014. 08 : Seoul National University, Technology Management Economics & Policy Program (Ph.D.)
Careers
● 2014. 09 ~ 2015. 08 : Seoul National University (postdoc researcher)
● 2015. 09 ~ 2017. 08 : UC Berkeley, Haas School of Business (postdoc scholar)
● 2017. 08 ~ Present : Seoul National University of Science & Technology, Department of Energy Policy (Assistant professor)
Research Areas
● Public acceptance of energy policy
● Energy demand forecasting (Innovation diffusion)
● Marketing of energy technology and innovation
Selected Publications
● Moo, H., Yoo, S.H., Huh, S.Y.*, 2021. Monetary valuation of air quality improvement with the stated preference technique: A multi-pollutant perspective. Science of the Total Environment, 793, 148604.
● Huh, S.Y., Shin, J.*, Ryu, J., 2020. Expand, relocate, or underground? Social acceptance of upgrading wastewater treatment plants. Environmental Science and Pollution Research, 27(36), 45618–45628.
● Lee, H.J., Yoo, S.H., Huh, S.Y.*, 2020. Public perspectives on reducing the environmental impact of onshore wind farms: A discrete choice experiment in South Korea. Environmental Science and Pollution Research, 27(20), 25582–25599.
● Tanujaya, R.R., Lee, C.Y., Woo, J., Huh, S.Y. *, Lee, M.K. *, 2020. Quantifying public preferences for community-based renewable energy projects in South Korea. Energies, 13, 2384.
● Lee, H.J., Yoo, S.H., Huh, S.Y.*, 2020. Economic benefits of introducing LNG-fuelled ships for imported flour in South Korea. Transportation Research Part D, 78, 102220.
● Woo, J., Chung, S., Lee, C.Y.*, Huh, S.Y.*, 2019. Willingness to participate in community-based renewable energy projects: A contingent valuation study in South Korea. Renewable and Sustainable Energy Reviews, 112, 643–652.
● Lee, H.J., Huh, S.Y., Yoo, S.H.*, 2019. Valuing the attributes of remediation of maritime oil spills: An empirical case study in South Korea. Journal of Coastal Research, SI 91, 261–265.
● Lim, S., Huh, S.Y., Shin, J., Lee, J., Lee, Y.G.*, 2019. Enhancing public acceptance of renewable heat obligation policies in South Korea: Consumer preferences and policy implications. Energy Economics, 81, 1167–1177.
● Huh, S.Y., Jo, M., Shin, J., Yoo, S.H.*, 2019. Impact of rebate program for energy-efficient household appliances on consumer purchasing decisions: The case of electric rice cookers in South Korea. Energy Policy, 129, 1394–1403.
● Kim, J., Lee, H.J., Huh, S.Y., Yoo, S.H.*, 2019. Households’ willingness to pay for developing marine bio-hydrogen technology: The case of South Korea. International Journal of Hydrogen Energy, 44, 12907–12917.
● Huh, S.Y., Woo, J., Lee, C.Y.*, 2019. What do potential residents really want when hosting a nuclear power plant? An empirical study of economic incentives in South Korea. Energies, 12, 1199.
● Woo, J., Lim, S., Lee, Y.G., Huh, S.Y.*, 2018. Financial feasibility and social acceptance for reducing nuclear power plants: A contingent valuation study. Sustainability, 10(11), 3833.
● Lee, H.J., Huh, S.Y., Yoo, S.H.*, 2018. Social preferences for small-scale solar photovoltaic power plants in South Korea: A choice experiment study. Sustainability, 10(10), 3589.
● Huh, S.Y., Shin, J.*, 2018. Economic valuation of noise pollution control policy: Does the type of noise matter? Environmental Science and Pollution Research, 25, 30647–
● Choi, G., Huh, S.Y., Heo, E., Lee, C.Y.*, 2018. Prices versus quantities: Comparing economic efficiency of feed-in tariff and renewable portfolio standard in promoting renewable electricity generation. Energy Policy, 113, 239–248.
● Huh, S.Y., Lee, H., Shin, J.*, Lee, D., Jang, J., 2018. Inter-fuel substitution path analysis of the Korea cement industry. Renewable and Sustainable Energy Reviews, 82, 4091–4099.
● Lim, S., Woo, J., Lee, J., Huh, S.Y.*, 2018. Consumer valuation of personal information in the age of big data. Journal of the Association for Information Science and Technology, 69(1), 60–71.
● Huh. S.-Y., Lee, C.-Y.*, 2017. A demand-side perspective on developing a future electricity generation mix: Identifying heterogeneity in social preferences. Energies, 10, 1127. (SCIE, IF: 2.262)
● Lee, C.-Y., Huh. S.-Y.*, 2017. Forecasting the diffusion of renewable electricity considering the impact of policy and oil prices: The case of South Korea. Applied Energy, 197, 29–39. (SCI, IF: 5.746)
● Lee, C.-Y., Huh. S.-Y.*, 2017. Technology forecasting using a diffusion model incorporating replacement purchases. Sustainability, 9(6), 1038. (SSCI, IF: 1.343)
● Lee, C.-Y., Huh. S.-Y.*, 2017. Forecasting new and renewable energy supply through a bottom-up approach: The case of South Korea. Renewable & Sustainable Energy Reviews, 69, 207–217. (SCI, IF: 6.798)
● Lee, C.-Y., Huh. S.-Y.*, 2017. Forecasting long-term crude oil prices using a Bayesian model with informative priors. Sustainability, 9(2), 190. (SSCI, IF: 1.343)
● Huh. S.-Y., Woo, J., Lim, S., Lee, Y.-G.*, Kim, C.S., 2015. What do customers want from improved residential electricity services? Evidence from a choice experiment. Energy Policy, 85, 410−420. (SSCI, IF: 3.045)
● Huh. S.-Y., Lee, J., Shin, J.*, 2015. The economic value of South Korea’s renewable energy policies (RPS, RFS, and RHO): A contingent valuation study. Renewable & Sustainable Energy Reviews, 50, 64–72. (SCI, IF: 6.798)
● Cho, Y., Koo, Y., Huh. S.-Y., Lee, M.*, 2015. Evaluation of a consumer incentive program for an energy-efficient product in South Korea. Energy Efficiency, 8(4), 745–757. (SSCI, IF: 1.183)
● Huh. S.-Y., Kwak, D., Lee, J., Shin, J.*, 2014. Quantifying drivers’ acceptance of renewable fuel standard: Results from a choice experiment in South Korea. Transportation Research Part D: Transport and Environment, 32, 320–333. (SSCI, IF: 1.864)
● Huh. S.-Y., Lee, C.-Y.*, 2014. Diffusion of renewable energy technologies in South Korea on incorporating their competitive interrelationships. Energy Policy, 69, 248–257. (SSCI, IF: 3.045)
● Kim, J.-H., Huh. S.-Y., Seo, S.*, 2014. Improvement in efficiency of polymer bulk-heterojunction solar cells using modified PEDOT:PSS buffer layers with alcohol derivatives. Japanese Journal of Applied Physics, 53(4), 04ER03. (SCI, IF: 1.122)
● Shin, J., Woo, J., Huh. S.-Y., Lee, J., Jeong, G.*, 2014. Analyzing public preferences and increasing acceptability for the renewable portfolio standard in Korea. Energy Economics, 42, 17–26. (SSCI, IF: 2.862)
● Choi, S.-J.*, Huh. S.-Y., 2010. Direct structuring of a biomimetic anti-reflective, self-cleaning surface for light harvesting in organic solar cells. Macromolecular Rapid Communications, 31(6), 539–544. (SCI, IF: 4.638)
● Kim, K.-H., Huh. S.-Y., Seo, S.-M., Lee, H.H.*, 2008. Inverted top-emitting organic light-emitting diodes by whole device transfer. Organic Electronics, 9(6), 1118–1121. (SCI, IF: 3.471)
● Kim, J.-H., Huh. S.-Y., Kim, T.-I., Lee, H.H.*, 2008. Thin pentacene interlayer for polymer bulk-heterojunction solar cell. Applied Physics Letters, 93(14), 143305. (SCI, IF: 3.142)
● Kim, K.-H., Huh. S.-Y., Seo, S.-M., Lee, H.H.*, 2008. Solution-based formation of multilayers of small molecules for organic light emitting diodes. Applied Physics Letters, 92(9), 093307. (SCI, IF: 3.142)
Journal Papers
- Estimating the Demand Function for Industrial Natural Gas Use in Korea : A Cross-sectional Analysis, 한국가스학회지, vol.24 No.6 pp.34~46, 2020
- Expand, relocate, or underground? Social acceptance of upgrading wastewater treatment plants, ENVIRONMENTAL SCIENCE AND POLLUTION RESEARCH, 2020
- 국내 민간 LNG 직도입사들의 천연가스 도입 결정요인 분석, 한국혁신학회지, vol.15 No.3 pp.59~85, 2020
- Public perspectives on reducing the environmental impact of onshore wind farms: a discrete choice experiment in South Korea, ENVIRONMENTAL SCIENCE AND POLLUTION RESEARCH, vol.27 No.20 pp.25582~25599, 2020
- Quantifying Public Preferences for Community-Based Renewable Energy Projects in South Korea, Energies, vol.13 No.9, 2020
- 신재생에너지 발전 사업에 대한 국민 및 지역 주민 수용성 비교 연구 - 태양광, 풍력, 바이오 발전을 중심으로, 한국혁신학회지, vol.15 No.1 pp.29~62, 2020
- Economic benefits of introducing LNG-fuelled ships for imported flour in South Korea, Transportation Research Part D, vol.78, 2020
- Willingness to participate in community-based renewable energy projects: A contingent valuation study in South Korea, RENEWABLE & SUSTAINABLE ENERGY REVIEWS, vol.112 pp.643~652, 2019
- Valuing the Attributes of Remediation of Maritime Oil Spills: An Empirical Case Study in South Korea, JOURNAL OF COASTAL RESEARCH, No.Special 91 pp.261~265, 2019
- Impact of rebate program for energy-efficient household appliances on consumer purchasing decisions: The case of electric rice cookers in South Korea, Energy Policy, vol.129 pp.1394~1403, 2019
- Enhancing public acceptance of renewable heat obligation policies in South Korea: Consumer preferences and policy implications, ENERGY ECONOMICS, vol.81 pp.1167~1177, 2019
- Households' willingness to pay for developing marine bio-hydrogen technology: The case of South Korea, INTERNATIONAL JOURNAL OF HYDROGEN ENERGY, vol.44 No.26 pp.12907~12917, 2019
- What Do Potential Residents Really Want When Hosting a Nuclear Power Plant? An Empirical Study of Economic Incentives in South Korea, Energies, vol.12 No.7 pp.1199~1199, 2019
- Financial Feasibility and Social Acceptance for Reducing Nuclear Power Plants: A Contingent Valuation Study, Sustainability, vol.10 No.11, 2018
- Social Preferences for Small-Scale Solar Photovoltaic Power Plants in South Korea: A Choice Experiment Study, Sustainability, vol.10 No.10, 2018
- Economic valuation of noise pollution control policy: does the type of noise matter?, Environmental Science and Pollution Research, vol.25 No.30 pp.30647~30658, 2018
- Prices versus quantities: Comparing economic efficiency of feed-in tariff and renewable portfolio standard in promoting renewable electricity generation, Energy Policy, vol.113 pp.239~248, 2018
- Inter-fuel substitution path analysis of the korea cement industry, Renewable and Sustainable Energy Reviews, vol.82 pp.4091~4099, 2018
- Consumer Valuation of Personal Information in the Age of Big Data, JOURNAL OF THE ASSOCIATION FOR INFORMATION SCIENCE AND TECHNOLOGY, vol.69 No.1 pp.60~71, 2018
- Social Preferences for a Policy Category - An Empirical Analysis Focusing on Renewable Energy Policy-, INNOVATION STUDIES, vol.12 No.4 pp.213~242, 2017
- Analysis of Cognitive Differences of New and Renewable Energy Policy in Korean Expert Groups of Triple Helix, 한국혁신학회, vol.10 No.1 pp.99~121, 2015
- Evaluation of a consumer incentive program for an energy-efficient product in South Korea, Energy Efficiency, 2015
- The economic value of South Korea’s renewable energy policies (RPS, RFS, and RHO): A contingent valuation study, Renewable and Sustainable Energy Reviews, 2015
- What do customers want from improved residential electricity services? Evidence from a choice experiment., Energy Policy, 2015
- Diffusion of renewable energy technologies in South Korea on incorporating their competitive interrelationships, ENERGY POLICY, vol.69 pp.248~257, 2014
- Improvement in efficiency of polymer bulk-heterojunction solar cells using modified PEDOT:PSS buffer layers with alcohol derivatives, JAPANESE JOURNAL OF APPLIED PHYSICS, vol.53, 2014
- Analyzing public preferences and increasing acceptability for the Renewable Portfolio Standard in Korea, ENERGY ECONOMICS, vol.42 pp.17~26, 2014
- Quantifying drivers' acceptance of renewable fuel standard: Results from a choice experiment in South Korea, TRANSPORTATION RESEARCH PART D-TRANSPORT AND ENVIRONMENT, vol.32 pp.320~333, 2014
- Direct Structuring of a Biomimetic Anti-Reflective, Self-Cleaning Surface for Light Harvesting in Organic Solar Cells, MACROMOLECULAR RAPID COMMUNICATIONS, vol.31 pp.539~544, 2010
- Inverted top-emitting organic light-emitting diodes by whole device transfer, Organic Electronics: physics, materials, applications, vol.9 No.6 pp.1118~1121, 2008
- Solution-based formation of multilayers of small molecules for organic light emitting diodes, Applied Physics Letters, vol.92 No.9, 2008
- Thin pentacene interlayer for polymer bulk-heterojunction solar cell, Applied Physics Letters, vol.93 No.14, 2008
Conference Papers
- 이혜정, 최선형, 허성윤, 차세대 지능형교통시스템 확장에 대한 외부편익 추정, 2020년도 한국에너지학회 추계학술발표회, 여수엑스포컨벤션센터 , 2020
- 최선형, 이혜정, 허성윤, 조건부 가치측정법을 이용한 그린 리모델링 시행사업에 대한 편익 추정, 2020년도 한국에너지학회 추계학술발표회, 여수엑스포컨벤션센터, 2020
- 이혜정, 이철용, 허성윤, 원별, 지역별 재생에너지 발전소의 사회적 수용성 차이 분석, 2019년 한국환경정책학회 추계학술대회: 환경과 경제의 조화, 한국환경산업기술원, 2019
- 허성윤, 에너지효율정책의 온실가스 감축효과, 2019년 한국환경정책학회 추계학술대회: 환경과 경제의 조화, 한국환경산업기술원, 2019
- 허성윤, 고효율 가전제품에 대한 소비자 선호 및 구매의사 분석, 2019년도 한국에너지학회 춘계학술발표회, 제주글로벌연구센터(JGRC)􀀇 혼디모앙동, 2019
- 이혜정, 허성윤, 이철용, 주민참여형 신재생 발전사업에 대한 국민 수용성 평가, 2019년도 한국에너지학회 춘계학술발표회, 제주글로벌연구센터(JGRC), 2019
- 허성윤, 국내 신재생에너지 성장의 결정요인 규명: 태양광 및 풍력 발전을 중심으로, 2018년도 한국에너지학회 추계학술발표회, 여수엑스포컨벤션센터, 2018
- 허성윤, 김가은, 국내 원자력 발전 감소에 대한 사회적 수용성 분석, 2018년도 한국에너지학회 춘계학술발표회, 메종글래드제주, 2018
- 허성윤, 4차 산업혁명과 에너지 산업: 개관 및 연구 아젠다, 2017 한국혁신학회-BISTEP-부경대 공동학술대회: 4차 산업혁명과 미래혁신, 부산 BISTEP 대회의실, 2017
- 허성윤, 이철용, 박소연, Electricity Mix Considering Public Preferences and Acceptance, 2017년도 한국에너지학회 추계학술발표회, 대전 유성호텔, 2017
Projects
- 글로벌 석유시장 환경변화 대응을 위한 석유산업 미래 전략, 산업통상자원부, 2019.12.~2020.07.
- 강원도 수열에너지 융복합 클러스터 조성사업 공공기관 사업 예비타당성조사 수요 및 편익 추정, 한국개발연구원, 2019.07.~2020.05.
- 열병합발전 국가-사회적 편익 반영을 위한 정책 및 장단기 제도 개선 방안 연구, 한국지역난방공사, 2019.06.~2020.10.
- 발전5사 고장정지율 목표 합리적 조정 용역, 한국중부발전(주), 2019.05.~2019.12.
- 경제학적 기법을 활용한 주택용전력의 경제적 가치 연구, 한국전력거래소, 2019.04.~2019.12.
- 스마트 웨어러블 기기에 대한 소비자 선호 분석, 산학협력단, 2019.03.~2020.02.
- 에너지인력양성사업, 한국에너지기술평가원, 2019.03.~2019.12.
- 수자원시설 관리체계 개선을 위한 기존 댐 최적관리방안 연구 용역, 환경부, 2019.02.~2019.12.
- 생태계기반 해양공간분석 및 활용기술 개발, 한국해양수산개발원, 2019.01.~2020.12.
- 여수시 하수처리수 재이용 민간투자사업 제안서검토 수요, 편익추정 및 경제성분석, 한국개발연구원, 2018.12.~2020.03.
- 『삼천포화력 저탄장 옥내화 사업』공공기관 사업 예비타당성조사 수요 및 편익 추정, 한국개발연구원, 2018.10.~2019.04.
- 신정부 에너지전환 정책 대응 신재생에너지 사업여건 분석 및 대응방안 수립, 한국지역난방공사, 2018.08.~2019.04.
- 신기후체제 대응과 신재생에너지 확대보급에 따른 열병합발전의 역할강화 및 제도개선(안) 도출, 한국지역난방공사, 2018.07.~2019.09.
- 경제학적 기법을 활용한 상업용 전력의 경제적 가치 연구, 한국전력거래소, 2018.07.~2019.03.
- 태안 5~8호기 저탄장 옥내화 공공기관 사업 예비타당성조사 수요 및 편익 추정, 한국개발연구원, 2018.05.~2019.01.
- 신재생에너지 기술 확산에 대한 이론 및 실증연구: 모형 간 비교와 학문간 융합을 중심으로, 한국연구재단, 2018.03.~2021.02.
- 원자력 발전에 대한 사회적 가치 평가: 국민 수용성 및 지불의사액을 중심으로, 산학협력단, 2017.11.~2018.10.
- 에너지산업 기술금융 고급트랙, 한국에너지기술평가원, 2017.07.01.~2020.12.
수상
- 고효율 가전제품에 대한 소비자 선호 및 구매의사 분석, 최우수논문상, 한국에너지학회, 2019